As a business owner you probably already have a website. How does your website impact the web?
This is becoming a increasingly relevant question as website performance is gaining impact on search engine ranking.
Following these guidelines will help Google find, index, and rank your site.
These quality guidelines cover the most common forms of deceptive or manipulative behavior. Webmasters who spend their energies upholding the spirit of the basic principles will provide a much better user experience and subsequently enjoy better ranking than those who spend their time looking for loopholes they can exploit.